Towards Business Digitisation
We present you a new website. After several months immersed in a business renovation and digitisation project. In this tough year for the industry worldwide, the need for an increasingly strengthened industry through continuous improvement of its processes is clearer than ever.
Currently, the implementation of Industry 4.0 and the digital transformation that this entails is becoming more and more important every day. According to data from the Gartner consultancy, almost half of European companies are going through a digital transformation, in this way, we can speak of a stage of maturity. Digitising the company means adapting the business model through new technological tools and using digital aspects to apply to processes and strategies. At Antala, our digitisation process goes beyond a new website as the following points are considered relevant:
A Renewed Culture
We strongly advocate change in the mentality of the company regarding the above, and for this reason, we have invested in professionalisation through the acquisition of new talents and, on the other hand, in the digitisation of our workforce. This allows us to better understand our customers and stay ahead of their needs as their habits change.
Closer to an Analytical Model
Analytics and data have become key in our company since they allow us to improve our relationship with our clients and optimise their experience. Likewise, thanks to this model we can detect trends and make better forecasts; clearly understanding the digital framework in which we operate.
New Year, New Web
Taking into account all the factors that we have previously explained, we have renewed the Antala website to offer faster navigation to users. We have reorganised and designed our website to provide a more efficient and productive experience for our users.
At Antala we continue to adapt to business digitisation in a context full of challenges; optimising our processes and professionalising our team.
